
Design in the age of vibes
AI tools are shifting design from execution to judgment, reshaping workflows, and priorities.
UX / product design leader
Currently leading product design at DataRobot where we are creating the infrastructure for teams to build agentic AI solutions, powered by predictive and generative workflows. Before this, I was building AI products in Accenture, creating digital learning experiences in HMH and designing consumer products with Design Partners.
Below is a small cross-section of relevant work that I can share (a lot is under NDA). I'm happy to walk through my process and discuss these examples, get in touch to learn more.
As DataRobot evolves beyond predictive AI, I’m leading design efforts to support AI builders developing agentic systems, bringing code-first and UI workflows together into a clear, cohesive platform experience.
Led a major redesign of DataRobot to accommodate new GenAI capabilities, improve usability and increase adoption across core workflows. Read more about the process here.
Design ops, team strategy and coaching a global team of 10 designers and UX researchers across 11 time zones, ensuring they have what they need to do the best work of their careers.
Initiated and led the design of a global design system used across Accenture web apps—establishing a scalable, systematic foundation still in use today.
The Accenture Logistics Platform uses machine learning to help postal companies deliver parcels more efficiently by optimizing existing networks. Piloted with the US Postal Service.
From smart home devices to iPad accessories, I’ve designed award-winning products for brands like Logitech, Cricut, and Panasonic—blending physical and digital design to improve everyday life.
These articles represent my latest thinking on how AI is reshaping how we design, build software and lead teams.
Based in Dublin, Ireland, I have 18+ years of experience designing and scaling digital products—from early stage startups to global enterprises. Recent focus areas include:
I lead product design at DataRobot, working closely with product and engineering leadership to shape the product strategy and user experience for our enterprise AI platform. I recently led a full platform redesign and we're now building new generative and agentic AI capabilities. I also manage a globally distributed design and UX research team, ensuring they have what they need to help bring our vision to life.
As Design Director at The Dock, Accenture's global innovation hub in Dublin, I led product design and strategy for a range of enterprise projects within the New Products and Services group. I co-led a 20-person multi-disciplinary design team, providing design direction for a diverse range of AI-enabled emerging technology projects.
At HMH, the second-largest education publisher in the US, I was focused on building digital classroom experiences for teachers and students such as 'Science Dimensions', an interactive K–12 science program.
Opened the San Francisco branch of this Irish industrial design consultancy, leading design, operations, and business development. Highlights included the Cricut Explore and working with Bay Area start-ups. I also worked with Design Partners in Dublin from 2006 to 2011, where I learned my craft. That foundation in physical product design still shapes my approach today; grounding work in user needs, the power of prototyping and making ideas real, and a deep respect for how things are made.
I have spoken about design, AI and emerging technology at several conferences and am available for speaking engagements. Please get in touch if you would like to discuss.